Thursday, 1 October 2015

Search Engine Optimization (Lab 2, Part 3, Question 1, 2)

Four SEO guidelines that I will implement:


  • Create unique tags that will help distinguish my website from others.
  • I will avoid "key word stuffing" as now search engines such as Google have recently developed algorithms that look out for sites with an overflow of keywords and can therefore have a negative impact on the ranking of a website.
  • Images are playing a bigger role on website rankings. Therefore I will impliment relavent and original images to my website alongside keywords in the alt text.
  • Finally, in an age where the relationship between people and thier patients is not a virtue, it is greatly important to make sure that the load speed of ones webpage is fast and efficient. Some studies have shown that load speed in recent times greatly influences ones rank factor. This is something I will impliment for sure!

Sources: 

"13 Tips for Writing Website Content that Google will Love" , by Mark Ford, http://blog.red-website-design.co.uk/2014/07/28/13-tips-for-writing-website-content-google-will-love/
"Not on the First Page of Google? Follow these 18 SEO Best Practices" ,  by Mark Ford,  http://blog.red-website-design.co.uk/2015/09/14/not-on-the-first-page-of-google-follow-these-18-seo-best-practices/

http://static.googleusercontent.com/external_content/untrusted_dlcp/www.google.com/en/us/webmasters/docs/search-engine-optimization-starter-guide.pdf

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